20 million page views for one day
By Detector | 21 April 2010
Yesterday Gizmodo post a article about new Apple 4G iPhone. And boom – their traffic goes up to 20 million page views. The iPhone was lost by some Apple engineer – according to Google top 5 search yesterday his name is Gray Powell and found by someone who sells to Gizmodo for only $5000.
Gizmodo publish this exclusive video showing up the new iPhone and according to some statistics, they earn more than $300.000 only from google ads for expenses of only $5000. So, that’s the power of a world exclusive story.
See what’s the deal, watch in the video below.
Gizmodo rules! But, the aspect of internet marketing and the way how you can provide more visitors to your page, as in this case – page with news, depends on the freshness of the news or is that information first on the web… Gizmodo has a lot of researches which are overpay only to dig industrial information all over the world an be the first who publish them.
You are right Mike, everything depends of the exclusive information, Gizmodo is part of Gawker and they have a lot to invest for fresh information. But I track their site these days and I’m a little skeptic about this, maybe is montage process for gain popularity to the Apple newcomer, or free product promotion or maybe just marketing research initiated by Apple because almost every comment on Gizmodo was “I like it, I will buy one”
This story shows aggain the ability of men to forget everything by drinking a lot of beer. But I guess I wouldn’t drink so much if I had an Iphone prototype with me. I think Gary just couldn’t live without beer:-).